Franchise Businesses Market: ZIP 98632
Opportunity Score
67
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98632 is an urban area with moderate foot traffic. with a population of 50,845 and household incomes near the national median ($64,705).
Area Profile
50,845
Population
$64,705
Median Income
-13% vs. national
Urban
Area Type
11.9/20
Foot Traffic
Walkable
Median Age: 39.8 —
mixed-age market, broad menu appeal.
College-Educated: 11.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,360
2BR Fair Market Rent
$1,142
Median Gross Rent
$360 K
Median Home Value
7
Bank Branches
$730 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Bank Branches
- 7
vs. National Average
Median Income
-13% vs. $74,580
Walkability
+1.4 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits