European Wax Center vs Hand and Stone Franchise Cost 2026
European Wax Center runs $370K–$574K. Hand and Stone runs $531K–$663K. The gap at midpoint: $125K.
European Wax Center
$370K–$574K
total investment
Investment Difference
$125K
European Wax Center costs less
Hand and Stone
$531K–$663K
total investment
Cost Breakdown
| Category | European Wax Center | Hand and Stone | Lower Cost |
|---|---|---|---|
| Total Investment | $370K–$574K | $531K–$663K | European Wax Center |
| Franchise Fee | $45,000 | $45,000 | European Wax Center |
| Royalty Rate | 6.0% | 5.0% | Hand and Stone |
| Ad Fund Fee | 4.0% | 3.0% | Hand and Stone |
| Net Worth Required | $500K | $500K | European Wax Center |
| Liquid Capital | $350K | $250K | Hand and Stone |
| Est. Break-Even | 11.8 yr | 7.8 yr | Hand and Stone |
European Wax Center Profile
- Category
- beauty
- Total Investment
- $370K–$574K
- Franchise Fee
- $45,000
- Royalty
- 6.0%
- Est. Annual Revenue
- $800K
Hand and Stone Profile
- Category
- beauty
- Total Investment
- $531K–$663K
- Franchise Fee
- $45,000
- Royalty
- 5.0%
- Est. Annual Revenue
- $1.1M
Bottom Line
European Wax Center costs $125K less to open at the midpoint. That difference goes toward working capital or a second location. Hand and Stone also wins on royalty rate.