What franchises are available in Wisconsin?

Wisconsin supports franchises across industries including fast food, fitness, cleaning, home services, and more. Total franchise investment typically ranges from $10,000 (Chick-fil-A) to $2M+ (Ace Hardware), depending on the brand and location. Browse all franchise options at FranchiseBudget.com for detailed FDD-based investment data.

What is the franchise market opportunity in Wisconsin?

Wisconsin is rated a fair market for franchise businesses with an average opportunity score of 57/100. There are approximately 0 franchise businesses across 783 ZIP codes. Top-scoring area: ZIP 53097. Scores factor in walkability, median income, population density, and existing competition.

What are the best locations for a franchise in Wisconsin?

The best franchise locations in Wisconsin combine high walkability (foot traffic), strong median incomes, and manageable competition. See our Best Locations page for Wisconsin to get the top 20 ZIP codes ranked by opportunity score.

How much does it cost to open a franchise in Wisconsin?

Franchise costs vary widely. Entry-level franchises in Wisconsin can start under $50,000 (cleaning, service franchises), while food franchises like McDonald's or Subway require $230,000–$2.3M total investment. Franchise fees, royalty rates, and build-out costs are detailed for each brand at FranchiseBudget.com.

Home › All States › Wisconsin

Franchise Costs in Wisconsin

Aggregated from 783 ZIP codes · Data updated March 2026

Best Markets in WI ›

Avg Opportunity Score

Fair

5.9 Million

Total Population

$74 Thousand

Avg Median Income

Mixed picture. The 57/100 state average covers a wide spread: a few standout ZIP codes, a lot of middling ones. Location selection matters more here than in higher-scoring states.

Top ZIP Codes in Wisconsin

See all 20 ›

ZIP 53097 Pop. 7.3 Thousand

$150 Thousand

med. income

100

score

ZIP 53527 Pop. 12 Thousand

$120 Thousand

med. income

100

score

ZIP 53092 Pop. 21 Thousand

$130 Thousand

med. income

100

score

ZIP 53005 Pop. 22 Thousand

$120 Thousand

med. income

100

score

ZIP 53217 Pop. 30 Thousand

$130 Thousand

med. income

100

score

ZIP 53593 Pop. 29 Thousand

$140 Thousand

med. income

100

score

ZIP 53122 Pop. 6.5 Thousand

$130 Thousand

med. income

100

score

ZIP 53018 Pop. 7.9 Thousand

$130 Thousand

med. income

100

score

ZIP 53017 Pop. 5.3 Thousand

$160 Thousand

med. income

100

score

#10

ZIP 53089 Pop. 20 Thousand

$120 Thousand

med. income

score

Best Markets

See the top 20 ZIP codes in Wisconsin ranked by opportunity score with full breakdowns.

Best Franchise Businesses Markets in Wisconsin

Compare Other States

View all 50 states ›

Explore Franchises

Best locations in Wisconsin ›

Data sources: Census Bureau American Community Survey 2023, USDA National Walkability Index 2021, County Business Patterns 2022, FDIC Summary of Deposits 2023.