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Franchise Businesses Market: ZIP 20722

Opportunity Score

81 / 100 Excellent

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 20722 is an urban area with high foot traffic. with a population of 6,362 and household incomes above the national median ($85,750).

6,362

Population

$85,750

Median Income

+15% vs. national

Urban

Area Type

17.2/20

Foot Traffic

Very Walkable

Median Age: 38.6 — mixed-age market, broad menu appeal.

College-Educated: 15.3% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$2,200

2BR Fair Market Rent

$1,505

Median Gross Rent

$380 K

Median Home Value

Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.