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Home Virginia ZIP 23188

Franchise Costs Near Williamsburg, VA (23188)

Opportunity Score
90 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 23188 is an urban area. with a population of 45,342 and household incomes well above the national median ($101,088).

Area Profile

45,342
Population
$101,088
Median Income
+36% vs. national
Urban
Area Type
Median Age: 49.1 — older demographic, may prefer sit-down options.
College-Educated: 37.0% — balanced market for quality & value.

Competition

Franchise Businesses and related businesses in ZIP 23188.

20
Business Consultants
4.4 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,541
Median Gross Rent
$410 K
Median Home Value
12
Bank Branches
$1.7 M deposits

Compare with Another ZIP

Side-by-side: opportunity score, income, walkability, competition, and rent.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits