Franchise Businesses Market: ZIP 23508
Opportunity Score
72
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23508 is an urban area with moderate foot traffic. with a population of 20,119 and household incomes near the national median ($74,524).
Area Profile
20,119
Population
$74,524
Median Income
+0% vs. national
Urban
Area Type
13.5/20
Foot Traffic
Walkable
Median Age: 23.9 —
young market, strong street food demand.
College-Educated: 26.7% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,680
2BR Fair Market Rent
$1,381
Median Gross Rent
$380 K
Median Home Value
2
Bank Branches
$54 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Bank Branches
- 2
vs. National Average
Median Income
+0% vs. $74,580
Walkability
+3.0 pts vs. national avg
Nearby Markets
23507
1.5 mi
Pop: 6,515
$107,650
23517
1.7 mi
Pop: 4,550
$63,556
Walk: 15.8
23505
2.1 mi
Pop: 28,983
$55,678
Walk: 13.1
23708
2.6 mi
Pop: 316
Walk: 16.0
23510
2.6 mi
Pop: 9,240
$75,621
Walk: 14.3
23551
2.9 mi
Pop: 1,630
Walk: 6.2
23509
3.2 mi
Pop: 12,912
$70,715
Walk: 13.5
23707
3.6 mi
Pop: 14,311
$51,070
Walk: 12.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits