Franchise Businesses Market: ZIP 23841
Opportunity Score
58
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23841 is an urban area. with a population of 2,938 and household incomes near the national median ($68,487).
Area Profile
2,938
Population
$68,487
Median Income
-8% vs. national
Urban
Area Type
Median Age: 44.8 —
older demographic, may prefer sit-down options.
College-Educated: 26.9% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,620
2BR Fair Market Rent
$1,252
Median Gross Rent
$260 K
Median Home Value
2
Bank Branches
$100 K deposits
Tips for Starting a Franchise Business in Virginia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Bank Branches
- 2
vs. National Average
Median Income
-8% vs. $74,580
Nearby Markets
23885
8.2 mi
Pop: 2,859
$98,295
Walk: 4.5
23840
8.4 mi
Pop: 1,593
$72,061
23830
10.9 mi
Pop: 1,471
$114,063
23805
11.8 mi
Pop: 21,385
$65,811
Walk: 7.6
23803
11.9 mi
Pop: 41,794
$55,820
Walk: 7.6
23882
12.9 mi
Pop: 1,967
$60,337
23833
13.1 mi
Pop: 2,284
$95,931
23872
13.3 mi
Pop: 2,511
$75,286
Walk: 1.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits