Franchise Businesses Market: ZIP 25545
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 25545 is an urban area with low foot traffic. with a population of 5,005 and household incomes above the national median ($89,712).
Area Profile
5,005
Population
$89,712
Median Income
+20% vs. national
Urban
Area Type
4.8/20
Foot Traffic
Very Car-Dependent
Median Age: 39.7 —
mixed-age market, broad menu appeal.
College-Educated: 28.5% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,220
2BR Fair Market Rent
$944
Median Gross Rent
$190 K
Median Home Value
Tips for Starting a Franchise Business in West Virginia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
+20% vs. $74,580
Walkability
-5.7 pts vs. national avg
Nearby Markets
25702
6.3 mi
Pop: 7,164
$39,225
Walk: 5.1
25504
6.4 mi
Pop: 12,197
$59,577
25537
6.4 mi
Pop: 1,553
$62,292
25541
6.9 mi
Pop: 9,360
$61,818
Walk: 3.1
25520
7.6 mi
Pop: 1,164
$65,881
25559
9.3 mi
Pop: 1,501
$33,438
Walk: 3.2
45669
9.5 mi
Pop: 10,085
$65,824
Walk: 6.1
25705
10.0 mi
Pop: 20,668
$60,608
Walk: 8.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits