Franchise Businesses Market: ZIP 26105
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 26105 is an urban area with low foot traffic. with a population of 12,297 and household incomes near the national median ($65,549).
Area Profile
12,297
Population
$65,549
Median Income
-12% vs. national
Urban
Area Type
8.3/20
Foot Traffic
Car-Dependent
Median Age: 40.8 —
older demographic, may prefer sit-down options.
College-Educated: 21.1% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 26105.
3
Business Consultants
2.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$980
2BR Fair Market Rent
$859
Median Gross Rent
$160 K
Median Home Value
5
Bank Branches
$260 K deposits
Tips for Starting a Franchise Business in West Virginia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 3
- Bank Branches
- 5
vs. National Average
Median Income
-12% vs. $74,580
Walkability
-2.2 pts vs. national avg
Nearby Markets
26104
4.4 mi
Pop: 16,729
$51,695
Walk: 10.2
26187
5.3 mi
Pop: 6,100
$80,714
Walk: 6.8
45714
6.9 mi
Pop: 9,333
$57,045
Walk: 9.7
26101
8.6 mi
Pop: 28,571
$45,556
Walk: 8.8
45729
8.7 mi
Pop: 2,149
$79,054
26142
8.9 mi
Pop: 2,186
$67,245
45750
9.0 mi
Pop: 26,485
$56,883
Walk: 7.5
26184
11.4 mi
Pop: 2,328
$65,793
Walk: 5.9
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits