Franchise Businesses Market: ZIP 48638
Opportunity Score
56
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48638 is an urban area with low foot traffic. with a population of 12,668 and household incomes near the national median ($63,444).
Area Profile
12,668
Population
$63,444
Median Income
-15% vs. national
Urban
Area Type
6.6/20
Foot Traffic
Car-Dependent
Median Age: 42.5 —
older demographic, may prefer sit-down options.
College-Educated: 26.0% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,030
2BR Fair Market Rent
$948
Median Gross Rent
$160 K
Median Home Value
3
Bank Branches
$320 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Bank Branches
- 3
vs. National Average
Median Income
-15% vs. $74,580
Walkability
-3.9 pts vs. national avg
Nearby Markets
48603
2.9 mi
Pop: 27,846
$65,690
Walk: 8.1
48602
3.0 mi
Pop: 27,490
$46,068
Walk: 8.2
48609
4.9 mi
Pop: 12,206
$78,800
Walk: 6.3
48607
5.9 mi
Pop: 1,523
$39,211
Walk: 9.1
48604
6.5 mi
Pop: 11,284
$53,804
Walk: 8.0
48724
6.9 mi
Pop: 1,226
$31,787
Walk: 7.4
48601
9.1 mi
Pop: 32,069
$37,830
Walk: 6.6
48710
9.7 mi
Pop: 0
Walk: 5.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits