Franchise Businesses Market: ZIP 50012
Opportunity Score
48
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 50012 is an urban area.
Area Profile
1,950
Population
Urban
Area Type
Median Age: 19.3 —
young market, strong street food demand.
College-Educated: 0.5% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,170
2BR Fair Market Rent
Tips for Starting a Franchise Business in Iowa
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
Nearby Markets
50013
1.1 mi
Pop: 4,248
50014
3.3 mi
Pop: 31,429
$57,372
Walk: 7.5
50010
4.3 mi
Pop: 33,428
$65,701
Walk: 8.4
50105
6.1 mi
Pop: 1,384
$122,813
50134
6.4 mi
Pop: 783
$97,250
Walk: 7.8
50124
10.5 mi
Pop: 4,730
$122,974
50248
11.4 mi
Pop: 4,300
$88,333
Walk: 6.6
50243
11.8 mi
Pop: 348
$67,500
Walk: 7.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits