Franchise Businesses Market: ZIP 53546
Opportunity Score
68
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53546 is an urban area with moderate foot traffic. with a population of 29,482 and household incomes near the national median ($73,430).
Area Profile
29,482
Population
$73,430
Median Income
-2% vs. national
Urban
Area Type
10.8/20
Foot Traffic
Walkable
Median Age: 41.3 —
older demographic, may prefer sit-down options.
College-Educated: 18.3% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 53546.
3
Business Consultants
1.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,170
2BR Fair Market Rent
$1,076
Median Gross Rent
$220 K
Median Home Value
3
Bank Branches
$270 K deposits
Tips for Starting a Franchise Business in Wisconsin
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 3
- Bank Branches
- 3
vs. National Average
Median Income
-2% vs. $74,580
Walkability
+0.3 pts vs. national avg
Nearby Markets
53545
8.7 mi
Pop: 23,937
$70,730
Walk: 13.3
53505
8.8 mi
Pop: 370
$96,667
53563
8.9 mi
Pop: 11,468
$89,397
Walk: 5.5
53501
9.4 mi
Pop: 147
53525
10.2 mi
Pop: 4,083
$72,991
Walk: 6.4
61080
12.1 mi
Pop: 11,062
$78,533
Walk: 5.8
53548
12.9 mi
Pop: 20,509
$74,696
Walk: 13.4
53511
13.2 mi
Pop: 48,305
$65,305
Walk: 12.6
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits