Franchise Costs Near Wausau, WI (54401)
Opportunity Score
72
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54401 is an urban area. with a population of 31,430 and household incomes near the national median ($69,542).
Area Profile
31,430
Population
$69,542
Median Income
-7% vs. national
Urban
Area Type
Median Age: 40.6 —
older demographic, may prefer sit-down options.
College-Educated: 21.6% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 54401.
4
Business Consultants
1.3 per 10K residents
6
Small Business Lenders
1.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$969
Median Gross Rent
$190 K
Median Home Value
12
Bank Branches
$1.6 M deposits
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 10
- Bank Branches
- 12
vs. National Average
Median Income
-7% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits