Franchise Businesses Market: ZIP 54636
Opportunity Score
84
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54636 is an urban area. with a population of 16,784 and household incomes above the national median ($91,156).
Area Profile
16,784
Population
$91,156
Median Income
+22% vs. national
Urban
Area Type
Median Age: 38.5 —
mixed-age market, broad menu appeal.
College-Educated: 23.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,300
2BR Fair Market Rent
$1,145
Median Gross Rent
$290 K
Median Home Value
8
Bank Branches
$230 K deposits
Tips for Starting a Franchise Business in Wisconsin
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Bank Branches
- 8
vs. National Average
Median Income
+22% vs. $74,580
Nearby Markets
54650
6.5 mi
Pop: 24,619
$85,255
Walk: 12.9
54603
10.2 mi
Pop: 14,181
$49,693
Walk: 15.0
54644
11.3 mi
Pop: 1,297
$79,250
54627
11.6 mi
Pop: 2,005
$81,806
54669
11.6 mi
Pop: 8,227
$100,214
Walk: 6.8
54630
13.2 mi
Pop: 4,328
$88,429
Walk: 6.7
54601
14.8 mi
Pop: 50,474
$60,078
Walk: 14.2
55947
15.9 mi
Pop: 7,319
$85,464
Walk: 7.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits