Franchise Businesses Market: ZIP 78704
Opportunity Score
83
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78704 is an urban area with moderate foot traffic. with a population of 50,479 and household incomes above the national median ($97,160).
Area Profile
50,479
Population
$97,160
Median Income
+30% vs. national
Urban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 34.2 —
mixed-age market, broad menu appeal.
College-Educated: 53.9% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 78704.
65
Business Consultants
12.9 per 10K residents
4
Small Business Lenders
0.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,190
2BR Fair Market Rent
$1,755
Median Gross Rent
$860 K
Median Home Value
9
Bank Branches
$1.2 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 69
- Bank Branches
- 9
vs. National Average
Median Income
+30% vs. $74,580
Walkability
+3.8 pts vs. national avg
Nearby Markets
78701
2.5 mi
Pop: 11,114
$154,867
78745
3.4 mi
Pop: 61,122
$84,529
Walk: 12.3
78703
3.5 mi
Pop: 22,484
$144,637
Walk: 14.1
78712
3.6 mi
Pop: 206
Walk: 17.7
78741
3.7 mi
Pop: 45,274
$66,434
Walk: 12.2
78702
3.8 mi
Pop: 26,495
$101,304
Walk: 16.1
78705
4.0 mi
Pop: 32,937
$30,336
Walk: 15.8
78722
4.8 mi
Pop: 6,576
$101,034
Walk: 15.1
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits