Franchise Businesses Market: ZIP 94122
Opportunity Score
92
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 94122 is an urban area with high foot traffic. with a population of 57,369 and household incomes well above the national median ($145,717).
Area Profile
57,369
Population
$145,717
Median Income
+95% vs. national
Urban
Area Type
15.5/20
Foot Traffic
Very Walkable
Median Age: 42.2 —
older demographic, may prefer sit-down options.
College-Educated: 50.0% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 94122.
25
Business Consultants
4.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,030
2BR Fair Market Rent
$2,720
Median Gross Rent
$1.5 M
Median Home Value
23
Bank Branches
$18 M deposits
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $145,717. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 25
- Bank Branches
- 23
vs. National Average
Median Income
+95% vs. $74,580
Walkability
+5.0 pts vs. national avg
Nearby Markets
94116
1.0 mi
Pop: 42,523
$152,587
Walk: 15.0
94121
1.5 mi
Pop: 42,987
$138,353
Walk: 15.3
94118
2.1 mi
Pop: 39,275
$159,550
Walk: 16.3
94127
2.5 mi
Pop: 20,710
$205,429
Walk: 16.8
94132
2.6 mi
Pop: 27,406
$118,557
Walk: 15.4
94117
2.8 mi
Pop: 37,575
$175,096
Walk: 16.0
94129
2.9 mi
Pop: 3,808
$236,190
Walk: 13.3
94131
3.1 mi
Pop: 27,809
$198,779
Walk: 15.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits