Franchise Costs Near Salem, OR (97301)
Opportunity Score
66
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97301 is an urban area. with a population of 56,274 and household incomes near the national median ($57,497).
Area Profile
56,274
Population
$57,497
Median Income
-23% vs. national
Urban
Area Type
Median Age: 33.7 —
mixed-age market, broad menu appeal.
College-Educated: 11.8% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 97301.
7
Business Consultants
1.2 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,197
Median Gross Rent
$310 K
Median Home Value
17
Bank Branches
$3.2 M deposits
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 7
- Bank Branches
- 17
vs. National Average
Median Income
-23% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits