Franchise Costs Near Salem, OR (97304)
Opportunity Score
84
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97304 is an urban area. with a population of 34,846 and household incomes above the national median ($91,731).
Area Profile
34,846
Population
$91,731
Median Income
+23% vs. national
Urban
Area Type
Median Age: 38.6 —
mixed-age market, broad menu appeal.
College-Educated: 27.4% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 97304.
8
Business Consultants
2.3 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,441
Median Gross Rent
$470 K
Median Home Value
4
Bank Branches
$370 K deposits
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 8
- Bank Branches
- 4
vs. National Average
Median Income
+23% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits