Franchise Businesses Market: ZIP 98201
Opportunity Score
75
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98201 is an urban area with high foot traffic. with a population of 31,212 and household incomes near the national median ($73,822).
Area Profile
31,212
Population
$73,822
Median Income
-1% vs. national
Urban
Area Type
15.3/20
Foot Traffic
Very Walkable
Median Age: 39.7 —
mixed-age market, broad menu appeal.
College-Educated: 21.9% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 98201.
7
Business Consultants
2.2 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,390
2BR Fair Market Rent
$1,443
Median Gross Rent
$480 K
Median Home Value
14
Bank Branches
$1.4 M deposits
Tips for Starting a Franchise Business in Washington
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 7
- Bank Branches
- 14
vs. National Average
Median Income
-1% vs. $74,580
Walkability
+4.8 pts vs. national avg
Nearby Markets
98207
2.7 mi
Pop: 958
Walk: 14.4
98203
4.9 mi
Pop: 35,356
$101,505
Walk: 13.7
98270
5.1 mi
Pop: 53,744
$102,258
Walk: 11.4
98208
6.5 mi
Pop: 60,616
$102,546
Walk: 11.9
98271
7.5 mi
Pop: 30,561
$97,547
Walk: 9.6
98258
7.7 mi
Pop: 52,005
$120,571
Walk: 9.3
98204
8.0 mi
Pop: 43,961
$66,592
Walk: 13.7
98275
10.3 mi
Pop: 21,312
$122,612
Walk: 11.5
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits