Franchise Businesses Market: ZIP 98402
Opportunity Score
73
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98402 is an urban area with high foot traffic. with a population of 7,500 and household incomes near the national median ($54,712).
Area Profile
7,500
Population
$54,712
Median Income
-27% vs. national
Urban
Area Type
18.2/20
Foot Traffic
Very Walkable
Median Age: 34.6 —
mixed-age market, broad menu appeal.
College-Educated: 36.2% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 98402.
14
Business Consultants
18.7 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,010
2BR Fair Market Rent
$1,478
Median Gross Rent
$560 K
Median Home Value
10
Bank Branches
$2.2 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 14
- Bank Branches
- 10
vs. National Average
Median Income
-27% vs. $74,580
Walkability
+7.7 pts vs. national avg
Nearby Markets
98403
1.3 mi
Pop: 8,586
$86,179
98405
2.0 mi
Pop: 25,306
$80,024
Walk: 15.4
98418
2.1 mi
Pop: 10,475
$79,413
Walk: 14.4
98416
2.7 mi
Pop: 877
Walk: 15.2
98421
3.1 mi
Pop: 249
Walk: 19.3
98409
3.5 mi
Pop: 27,298
$71,649
Walk: 14.6
98404
3.8 mi
Pop: 35,829
$79,562
Walk: 13.6
98408
3.9 mi
Pop: 20,469
$78,855
Walk: 13.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits