Franchise Businesses Market: ZIP 98421
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98421 is an urban area with high foot traffic.
Area Profile
249
Population
Urban
Area Type
19.3/20
Foot Traffic
Very Walkable
Median Age: 35.3 —
mixed-age market, broad menu appeal.
College-Educated: 21.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,200
2BR Fair Market Rent
$1,273
Median Gross Rent
Tips for Starting a Franchise Business in Washington
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
vs. National Average
Walkability
+8.8 pts vs. national avg
Nearby Markets
98422
2.1 mi
Pop: 22,126
$115,989
Walk: 10.4
98402
3.1 mi
Pop: 7,500
$54,712
Walk: 18.2
98424
3.6 mi
Pop: 11,871
$93,633
Walk: 9.8
98404
3.7 mi
Pop: 35,829
$79,562
Walk: 13.6
98403
4.1 mi
Pop: 8,586
$86,179
98418
4.1 mi
Pop: 10,475
$79,413
Walk: 14.4
98443
4.3 mi
Pop: 5,787
$117,423
98023
4.4 mi
Pop: 49,593
$101,960
Walk: 12.5
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits