Crumbl Cookies vs Firehouse Subs Franchise Cost 2026
Crumbl Cookies runs $369K–$875K. Firehouse Subs runs $351K–$667K. The gap at midpoint: $113K.
Crumbl Cookies
$369K–$875K
total investment
Investment Difference
$113K
Firehouse Subs costs less
Firehouse Subs
$351K–$667K
total investment
Cost Breakdown
| Category | Crumbl Cookies | Firehouse Subs | Lower Cost |
|---|---|---|---|
| Total Investment | $369K–$875K | $351K–$667K | Firehouse Subs |
| Franchise Fee | $25,000 | $20,000 | Firehouse Subs |
| Royalty Rate | 8.0% | 6.0% | Firehouse Subs |
| Ad Fund Fee | 2.0% | 3.0% | Crumbl Cookies |
| Net Worth Required | $400K | $300K | Firehouse Subs |
| Liquid Capital | $150K | $80K | Firehouse Subs |
| Est. Break-Even | 25.9 yr | 20.0 yr | Firehouse Subs |
Crumbl Cookies Profile
- Category
- food
- Total Investment
- $369K–$875K
- Franchise Fee
- $25,000
- Royalty
- 8.0%
- Est. Annual Revenue
- $1.2M
Firehouse Subs Profile
- Category
- food
- Total Investment
- $351K–$667K
- Franchise Fee
- $20,000
- Royalty
- 6.0%
- Est. Annual Revenue
- $850K
Bottom Line
Firehouse Subs costs $113K less to open at the midpoint. That difference goes toward working capital or a second location. Firehouse Subs also wins on royalty rate.