Crumbl Cookies vs Jersey Mike's Franchise Cost 2026
Crumbl Cookies runs $369K–$875K. Jersey Mike's runs $252K–$755K. The gap at midpoint: $117K.
Crumbl Cookies
$369K–$875K
total investment
Investment Difference
$117K
Jersey Mike's costs less
Jersey Mike's
$252K–$755K
total investment
Cost Breakdown
| Category | Crumbl Cookies | Jersey Mike's | Lower Cost |
|---|---|---|---|
| Total Investment | $369K–$875K | $252K–$755K | Jersey Mike's |
| Franchise Fee | $25,000 | $18,500 | Jersey Mike's |
| Royalty Rate | 8.0% | 6.5% | Jersey Mike's |
| Ad Fund Fee | 2.0% | 2.0% | Crumbl Cookies |
| Net Worth Required | $400K | $300K | Jersey Mike's |
| Liquid Capital | $150K | $100K | Jersey Mike's |
| Est. Break-Even | 25.9 yr | 13.7 yr | Jersey Mike's |
Crumbl Cookies Profile
- Category
- food
- Total Investment
- $369K–$875K
- Franchise Fee
- $25,000
- Royalty
- 8.0%
- Est. Annual Revenue
- $1.2M
Jersey Mike's Profile
- Category
- food
- Total Investment
- $252K–$755K
- Franchise Fee
- $18,500
- Royalty
- 6.5%
- Est. Annual Revenue
- $1.0M
Bottom Line
Jersey Mike's costs $117K less to open at the midpoint. That difference goes toward working capital or a second location. Jersey Mike's also wins on royalty rate.