FranchiseBudget

Crumbl Cookies vs Subway Franchise Cost 2026

Crumbl Cookies runs $369K–$875K. Subway runs $229K–$522K. The gap at midpoint: $246K.

Crumbl Cookies

$369K–$875K

total investment

Investment Difference

$246K

Subway costs less

Subway

$229K–$522K

total investment

Cost Breakdown

Category Crumbl Cookies Subway Lower Cost
Total Investment $369K–$875K $229K–$522K Subway
Franchise Fee $25,000 $15,000 Subway
Royalty Rate 8.0% 8.0% Crumbl Cookies
Ad Fund Fee 2.0% 4.5% Crumbl Cookies
Net Worth Required $400K $100K Subway
Liquid Capital $150K $100K Subway
Est. Break-Even 25.9 yr N/A

Crumbl Cookies Profile

Category
food
Total Investment
$369K–$875K
Franchise Fee
$25,000
Royalty
8.0%
Est. Annual Revenue
$1.2M
Full Crumbl Cookies Cost Breakdown →

Subway Profile

Category
food
Total Investment
$229K–$522K
Franchise Fee
$15,000
Royalty
8.0%
Est. Annual Revenue
$430K
Full Subway Cost Breakdown →

Bottom Line

Subway costs $246K less to open at the midpoint. That difference goes toward working capital or a second location. Crumbl Cookies also wins on royalty rate.