Dairy Queen vs Domino's Pizza Franchise Cost 2026
Dairy Queen runs $1.1M–$1.9M. Domino's Pizza runs $164K–$536K. The gap at midpoint: $1.1M.
Dairy Queen
$1.1M–$1.9M
total investment
Investment Difference
$1.1M
Domino's Pizza costs less
Domino's Pizza
$164K–$536K
total investment
Cost Breakdown
| Category | Dairy Queen | Domino's Pizza | Lower Cost |
|---|---|---|---|
| Total Investment | $1.1M–$1.9M | $164K–$536K | Domino's Pizza |
| Franchise Fee | $35,000 | $25,000 | Domino's Pizza |
| Royalty Rate | 4.0% | 5.5% | Dairy Queen |
| Ad Fund Fee | 6.0% | 6.0% | Dairy Queen |
| Net Worth Required | $750K | $250K | Domino's Pizza |
| Liquid Capital | $400K | $75K | Domino's Pizza |
| Est. Break-Even | 77.3 yr | 76.2 yr | Domino's Pizza |
Dairy Queen Profile
- Category
- food
- Total Investment
- $1.1M–$1.9M
- Franchise Fee
- $35,000
- Royalty
- 4.0%
- Est. Annual Revenue
- $970K
Domino's Pizza Profile
- Category
- food
- Total Investment
- $164K–$536K
- Franchise Fee
- $25,000
- Royalty
- 5.5%
- Est. Annual Revenue
- $920K
Bottom Line
Domino's Pizza costs $1.1M less to open at the midpoint. That difference goes toward working capital or a second location. Dairy Queen also wins on royalty rate.