Planet Fitness vs Taco Bell Franchise Cost 2026
Planet Fitness runs $1.6M–$4.5M. Taco Bell runs $575K–$3.4M. The gap at midpoint: $1.1M.
Planet Fitness
$1.6M–$4.5M
total investment
Investment Difference
$1.1M
Taco Bell costs less
Taco Bell
$575K–$3.4M
total investment
Cost Breakdown
| Category | Planet Fitness | Taco Bell | Lower Cost |
|---|---|---|---|
| Total Investment | $1.6M–$4.5M | $575K–$3.4M | Taco Bell |
| Franchise Fee | $20,000 | $45,000 | Planet Fitness |
| Royalty Rate | 7.0% | 5.5% | Taco Bell |
| Ad Fund Fee | 7.0% | 4.25% | Taco Bell |
| Net Worth Required | $3.0M | $1.5M | Taco Bell |
| Liquid Capital | $800K | $750K | Taco Bell |
| Est. Break-Even | 72.1 yr | 46.1 yr | Taco Bell |
Planet Fitness Profile
- Category
- fitness
- Total Investment
- $1.6M–$4.5M
- Franchise Fee
- $20,000
- Royalty
- 7.0%
- Est. Annual Revenue
- $4.2M
Taco Bell Profile
- Category
- food
- Total Investment
- $575K–$3.4M
- Franchise Fee
- $45,000
- Royalty
- 5.5%
- Est. Annual Revenue
- $1.9M
Bottom Line
Taco Bell costs $1.1M less to open at the midpoint. That difference goes toward working capital or a second location. Taco Bell also wins on royalty rate.