Franchise Businesses Market: ZIP 21202
Opportunity Score
76
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 21202 is an urban area with high foot traffic. with a population of 21,506 and household incomes near the national median ($61,578).
Area Profile
21,506
Population
$61,578
Median Income
-17% vs. national
Urban
Area Type
18.3/20
Foot Traffic
Very Walkable
Median Age: 33.6 —
mixed-age market, broad menu appeal.
College-Educated: 38.1% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 21202.
28
Business Consultants
13.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,220
2BR Fair Market Rent
$1,497
Median Gross Rent
$310 K
Median Home Value
14
Bank Branches
$14 M deposits
Tips for Starting a Franchise Business in Maryland
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 28
- Bank Branches
- 14
vs. National Average
Median Income
-17% vs. $74,580
Walkability
+7.8 pts vs. national avg
Nearby Markets
21233
0.4 mi
Pop: 0
Walk: 16.8
21201
1.0 mi
Pop: 17,819
$44,722
Walk: 15.7
21231
1.2 mi
Pop: 14,556
$85,382
Walk: 16.6
21287
1.3 mi
Pop: 0
Walk: 15.4
21217
2.2 mi
Pop: 31,125
$37,207
Walk: 15.1
21218
2.3 mi
Pop: 44,903
$58,378
Walk: 14.5
21213
2.4 mi
Pop: 27,881
$50,031
Walk: 14.1
21230
2.4 mi
Pop: 33,509
$94,164
Walk: 15.5
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits