Franchise Businesses Market: ZIP 21230
Opportunity Score
83
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 21230 is an urban area with high foot traffic. with a population of 33,509 and household incomes above the national median ($94,164).
Area Profile
33,509
Population
$94,164
Median Income
+26% vs. national
Urban
Area Type
15.5/20
Foot Traffic
Very Walkable
Median Age: 33.0 —
mixed-age market, broad menu appeal.
College-Educated: 43.7% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 21230.
16
Business Consultants
4.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,160
2BR Fair Market Rent
$1,771
Median Gross Rent
$330 K
Median Home Value
9
Bank Branches
$1 M deposits
Tips for Starting a Franchise Business in Maryland
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 16
- Bank Branches
- 9
vs. National Average
Median Income
+26% vs. $74,580
Walkability
+5.0 pts vs. national avg
Nearby Markets
21201
1.9 mi
Pop: 17,819
$44,722
Walk: 15.7
21223
2.1 mi
Pop: 19,793
$41,828
Walk: 14.5
21233
2.3 mi
Pop: 0
Walk: 16.8
21202
2.4 mi
Pop: 21,506
$61,578
Walk: 18.3
21231
2.8 mi
Pop: 14,556
$85,382
Walk: 16.6
21217
2.8 mi
Pop: 31,125
$37,207
Walk: 15.1
21225
3.0 mi
Pop: 34,469
$50,069
Walk: 13.5
21287
3.4 mi
Pop: 0
Walk: 15.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits