Franchise Businesses Market: ZIP 53176
Opportunity Score
16
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53176 is an rural area with low foot traffic.
Area Profile
154
Population
Rural
Area Type
5.3/20
Foot Traffic
Very Car-Dependent
Median Age: 50.4 —
older demographic, may prefer sit-down options.
College-Educated: 44.2% —
strong appetite for artisan/specialty food.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,250
2BR Fair Market Rent
Tips for Starting a Franchise Business in Wisconsin
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
vs. National Average
Walkability
-5.2 pts vs. national avg
Nearby Markets
53147
6.4 mi
Pop: 18,440
$83,018
Walk: 6.8
53157
7.9 mi
Pop: 0
Walk: 6.1
53105
9.4 mi
Pop: 29,051
$88,798
Walk: 6.9
53128
9.6 mi
Pop: 8,985
$90,343
53121
9.8 mi
Pop: 18,640
$83,635
Walk: 8.5
53191
10.1 mi
Pop: 3,264
$64,610
Walk: 8.8
53195
10.3 mi
Pop: 148
$78,125
Walk: 5.3
53120
11.0 mi
Pop: 10,890
$93,397
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits