Franchise Costs Near Madison, WI (53704)
Opportunity Score
76
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53704 is an urban area. with a population of 47,136 and household incomes above the national median ($75,007).
Area Profile
47,136
Population
$75,007
Median Income
+1% vs. national
Urban
Area Type
Median Age: 35.2 —
mixed-age market, broad menu appeal.
College-Educated: 35.3% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 53704.
11
Business Consultants
2.3 per 10K residents
6
Small Business Lenders
1.3 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,231
Median Gross Rent
$290 K
Median Home Value
9
Bank Branches
$1.1 M deposits
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 17
- Bank Branches
- 9
vs. National Average
Median Income
+1% vs. $74,580
Nearby Markets
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits