Franchise Businesses Market: ZIP 54642
Opportunity Score
45
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54642 is an rural area with low foot traffic. with a population of 2,360 and household incomes near the national median ($71,007).
Area Profile
2,360
Population
$71,007
Median Income
-5% vs. national
Rural
Area Type
6.4/20
Foot Traffic
Car-Dependent
Median Age: 38.5 —
mixed-age market, broad menu appeal.
College-Educated: 12.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,140
2BR Fair Market Rent
$800
Median Gross Rent
$200 K
Median Home Value
1
Bank Branches
$30 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-5% vs. $74,580
Walkability
-4.1 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits