Franchise Businesses Market: ZIP 78746
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78746 is an urban area with low foot traffic. with a population of 28,268 and household incomes well above the national median ($183,028). There are 4 franchise businesses operations in ZIP 78746.
Area Profile
28,268
Population
$183,028
Median Income
+145% vs. national
Urban
Area Type
9.2/20
Foot Traffic
Very Car-Dependent
Median Age: 42.4 —
older demographic, may prefer sit-down options.
College-Educated: 57.3% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 78746.
4
Franchise Businesses
Low competition — room to establish
1.4 per 10K residents
89
Business Consultants
31.5 per 10K residents
What this means:
Franchise Businesses are 4.3% of the relevant market in ZIP 78746 (4 vs. 89 related businesses).
Moderate presence with proven demand and room for new operators.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,460
2BR Fair Market Rent
$2,097
Median Gross Rent
$1.4 M
Median Home Value
24
Bank Branches
$4.5 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Franchise Businesses
- 4
- Related Businesses
- 89
- Bank Branches
- 24
vs. National Average
Median Income
+145% vs. $74,580
Walkability
-1.3 pts vs. national avg
Nearby Markets
78703
3.0 mi
Pop: 22,484
$144,637
Walk: 14.1
78735
4.5 mi
Pop: 20,112
$126,216
Walk: 7.1
78731
4.6 mi
Pop: 27,136
$102,886
Walk: 13.2
78704
4.8 mi
Pop: 50,479
$97,160
Walk: 14.3
78705
4.9 mi
Pop: 32,937
$30,336
Walk: 15.8
78701
5.0 mi
Pop: 11,114
$154,867
78756
5.1 mi
Pop: 9,844
$97,149
Walk: 15.6
78730
5.1 mi
Pop: 9,669
$146,450
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits