Dunkin' vs Orangetheory Franchise Cost 2026
Dunkin' runs $526K–$1.8M. Orangetheory runs $563K–$1.5M. The gap at midpoint: $138K.
Dunkin'
$526K–$1.8M
total investment
Investment Difference
$138K
Orangetheory costs less
Orangetheory
$563K–$1.5M
total investment
Cost Breakdown
| Category | Dunkin' | Orangetheory | Lower Cost |
|---|---|---|---|
| Total Investment | $526K–$1.8M | $563K–$1.5M | Orangetheory |
| Franchise Fee | $40,000 | $59,950 | Dunkin' |
| Royalty Rate | 5.9% | 8.0% | Dunkin' |
| Ad Fund Fee | 5.0% | 2.0% | Orangetheory |
| Net Worth Required | $500K | $1.0M | Dunkin' |
| Liquid Capital | $250K | $500K | Dunkin' |
| Est. Break-Even | 96.5 yr | 17.2 yr | Orangetheory |
Dunkin' Profile
- Category
- food
- Total Investment
- $526K–$1.8M
- Franchise Fee
- $40,000
- Royalty
- 5.9%
- Est. Annual Revenue
- $1.1M
Orangetheory Profile
- Category
- fitness
- Total Investment
- $563K–$1.5M
- Franchise Fee
- $59,950
- Royalty
- 8.0%
- Est. Annual Revenue
- $1.2M
Bottom Line
Orangetheory costs $138K less to open at the midpoint. That difference goes toward working capital or a second location. Dunkin' also wins on royalty rate.