Keller Williams vs McDonald's Franchise Cost 2026
Keller Williams runs $183K–$336K. McDonald's runs $1.3M–$2.3M. The gap at midpoint: $1.6M.
Keller Williams
$183K–$336K
total investment
Investment Difference
$1.6M
Keller Williams costs less
McDonald's
$1.3M–$2.3M
total investment
Cost Breakdown
| Category | Keller Williams | McDonald's | Lower Cost |
|---|---|---|---|
| Total Investment | $183K–$336K | $1.3M–$2.3M | Keller Williams |
| Franchise Fee | $35,000 | $45,000 | Keller Williams |
| Royalty Rate | 6.0% | 4.0% | McDonald's |
| Ad Fund Fee | 0.0% | 4.0% | Keller Williams |
| Net Worth Required | $0 | $500K | Keller Williams |
| Liquid Capital | $150K | $500K | Keller Williams |
| Est. Break-Even | 3.6 yr | 14.1 yr | Keller Williams |
Keller Williams Profile
- Category
- real estate
- Total Investment
- $183K–$336K
- Franchise Fee
- $35,000
- Royalty
- 6.0%
- Est. Annual Revenue
- $1.2M
McDonald's Profile
- Category
- food
- Total Investment
- $1.3M–$2.3M
- Franchise Fee
- $45,000
- Royalty
- 4.0%
- Est. Annual Revenue
- $3.2M
Bottom Line
Keller Williams costs $1.6M less to open at the midpoint. That difference goes toward working capital or a second location. McDonald's also wins on royalty rate.