FranchiseBudget

Keller Williams vs Subway Franchise Cost 2026

Keller Williams runs $183K–$336K. Subway runs $229K–$522K. The gap at midpoint: $115K.

Keller Williams

$183K–$336K

total investment

Investment Difference

$115K

Keller Williams costs less

Subway

$229K–$522K

total investment

Cost Breakdown

Category Keller Williams Subway Lower Cost
Total Investment $183K–$336K $229K–$522K Keller Williams
Franchise Fee $35,000 $15,000 Subway
Royalty Rate 6.0% 8.0% Keller Williams
Ad Fund Fee 0.0% 4.5% Keller Williams
Net Worth Required $0 $100K Keller Williams
Liquid Capital $150K $100K Subway
Est. Break-Even 3.6 yr N/A

Keller Williams Profile

Category
real estate
Total Investment
$183K–$336K
Franchise Fee
$35,000
Royalty
6.0%
Est. Annual Revenue
$1.2M
Full Keller Williams Cost Breakdown →

Subway Profile

Category
food
Total Investment
$229K–$522K
Franchise Fee
$15,000
Royalty
8.0%
Est. Annual Revenue
$430K
Full Subway Cost Breakdown →

Bottom Line

Keller Williams costs $115K less to open at the midpoint. That difference goes toward working capital or a second location. Keller Williams also wins on royalty rate.